If you don't already know of her.. Mia Freedman is an inspirational Australian woman who amongst many, many things runs her own website www.mamamia.com.au and writes a weekly editorial in The Age, Sunday Life magazine.
On Sunday the 14th August, Mia wrote an article about NOT having a present drawer or any appropriate wrapping supplies. In an effort not to waste an opportunity, my friend Gabby from 'Gabby Wears' www.gabbywears.com.au and I sent Mia a parcel..
The parcel contained individual rolls of wrapping paper in seven different categories along with coordinated ribbon, gift tags and double sided tape. Gaby included 5 copies of her beautiful book, 'The Book of Giving' www.thebookofgiving.com.au which quite frankly is the perfect gift for any occasion.
The box was then couriered to Sydney where Mia lives and works. The result was amazing.
Mia received the box and loved it. She wrote a personal email followed by a twitter comment and finally she included the details in her open post on the Mamamia website.. viewed by hundreds of Mia fans this of course started a flurry of activity in the inbox of How To Wrap An Elephant howtowrapanelephant@gmail.com and led to my first ever sale!
